GOAP is More Than Just a Pop!
Why launch a vegan ice cream company in the fall of the biggest pandemic most of us have ever seen – one of the questions our founder Wendy Golding was asked often. She started these with two pillars in mind:
First, she wanted to show her nephew (her son that she didn’t birth) that he should dream big. She is teaching him that he doesn’t have to have the generational advantage to succeed and see his dreams come to life. “We just need to have confidence, passion, and the drive to make a change.” – Wendy
Secondly, she wanted to bring awareness to minority communities about plant-based alternatives. Often times we find plant-based options to be “not for us” too expensive or not in our local communities. She wants to make a change right here in our communities.
It’s more than just pops! At our core, GOAP’s main goal is to create an inclusive dessert that the whole family can enjoy no matter what dietary restrictions. All while doing our part to sow back into the community! They are proud to say they source only fair trade local minority-owned farms. “We WILL be the change in our community” – Wendy